Lemony Snicket

When to Use a Pen Name

Pen Names: When to Use Them, When Not to Use Them

Book Author’s Question My question has to do with pen names, and when they’re appropriate to use. I work in finance, and am writing a marital book for young couples. The issue I’m having is I work full time in finance and don’t want to be ridiculed for writing a marital book. I also want […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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The Holiday Season: It Is a Good Time to Tell Stories

While reading the December issue of Real Simple magazine, I noticed this quote from Lemony Snicket’s The Lump of Coal. I liked it so much that I created a graphic quote out of it so I could share it with all of you. Note that one of its messages is clear: The holiday season is […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

Continue Reading