Marketing Novels
Colleen Hoover: A New York Times Bestselling Self-Publisher
Below is an excerpt from an interview with Colleen Hoover, a New York Times bestselling author who self-published several novels, including Slammed several years ago. I just wrote these books less than a year ago, so I never tried to get them traditionally published. In all honesty, I wrote them for fun and never thought […]
The Mama Bestseller Video
When Terry McMillan’s first novel Mama was published in 1987, she wrote more than 3,000 letters to bookstores, colleges, chain stores, African-American groups, and other groups asking them to stock and/or promote her book. She offered to do readings wherever they would give her space. The response was so great that she ended up doing […]
Book Marketing Secret: Not Everything That Counts Can Be Counted
Not everything that counts can be counted. You can count sales. You can count fans and followers. You can count pins and tweets. But you can’t count passion. You can’t count commitment. You can’t count engagement. You can’t count real relationships. — John Kremer Not everything that counts can be counted. You can’t count passion. […]
Make Publishing Fun: Book Marketing Advice from John Kremer
Earlier this year, I was interviewed by Kathryn Guylay for her Make Publishing Fun Summit. Listen in as I talk about marketing your books and selling lots more copies of your books. Nugget #1: Speaking is a great way to build a buzz around your book, product, or service. Nugget #2: Word of mouth accounts […]