book publishing

Facebook Book Marketing Q&A: Good Stuff Here!

Here are a few of the book marketing questions (with my answers) that I got today after posting the following on my personal Facebook timeline: If you had a chance to ask a 33-year book marketing veteran anything about getting more traffic, leads, book sales, or conversions for your business, what’s the #1 question you’d ask […]

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The Book Publishing Industry on the Rocks?

Guest Post by Jeff Davidson The book publishing industry, as we have long known it, is beginning to implode. A book that sells as few as 3,500 copies in a week can land on the bestseller list. Once, such sales figures wouldn’t cause a ripple. Curiously, the best literary agents receive 200 or more book […]

Book Marketing: It Is Hard!

During the past few days I’ve had a number of authors write me to complain how hard it is to market a book. Well, gosh, it is hard. It’s hard to write a book. It’s hard to publish a book. It’s hard to carry out a book marketing plan. It’s hard to do Internet marketing. […]