real friends
Real Friends vs. Good Friends
Good friends offer advice and simple words of wisdom. Real friends come over unannounced with gin, chocolate, glitter, duct tape, paper clips, disguises, explosives, a plan A, and a plan B. When you pursue creating working relationships, go for real friends not just good friends. You want more than advice. You want the chocolate, disguises, […]
The Essence of Book Marketing: Making Real Friends
All of marketing ultimately comes down to one thing: creating relationships. If you don’t understand this basic principle, you will ultimately fail as a book marketer. All of marketing ultimately comes down to one thing: creating relationships. If you don’t understand this basic principle, you will ultimately fail as a book marketer. Click To Tweet […]