Book Marketing Q&A: ISBN Numbers and Self-Publishing

Question: I am pondering publishing a book through Ingram Spark and would like the book in bookstores. When should you use ISBN numbers to self-publish?

ISBN Number

Answer: Every book you publish, whether self-published or done with a major publisher, should have a separate ISBN number. In fact, each version of the book you publisher should have a separate ISBN number: hardcover, paperback, audio, ebook.

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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