Book Marketing Stories
Book Marketing Success Podcast #3: Postcard Marketing
Using Postcards and PostIt Notes to Market a Book For the first several years, sales for The Puppy Baby Book were abysmal. Then Dawn Ireland had a bright idea: Create a postcard of the book cover and literally hand them out everywhere. The post office was the best place: bored people standing in line waiting for their […]
Intellectual Property Rights Attorneys and Book Publishing Attorneys
This page features book publishing attorneys, literary lawyers, literary attorneys, and intellectual property rights attorneys—lawyers who work on copyrights, patents, trademarks, and entertainment law. A listing does not mean a recommendation by us. Before signing with any intellectual property rights attorney, check out their references. Please note that this is a work in progress. If […]
Mysteries Meme: I Love This Book Meme
Some true mysteries: Someone had a great time in a bookstore turning the book titles spine in instead of out. Check out this Book Meme. Mystery Meme: Some true mysteries: Someone had a great time in a bookstore turning the book titles spine in instead of out. Check out this Book Meme. #books #meme Click […]
Wayne Gretsky: Skate to Where the Puck Is Going
Skate to where the puck is going, not to where it’s been. — Wayne Gretzky, the greatest hockey player ever Far too many book authors and self-publishers use outdated marketing ideas and techniques. Use what works, both the perennial things that work and the newest up-to-date techniques that work. Skate to where the puck is […]