Book Marketing Stories

Antoine de Saint-Exupéry

Antoine de Saint-Exupéry on Building a Ship

If you want to build a ship, don’t drum up the men to gather the wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea. — Antoine de Saint-Exupéry And, if you want to sell books, don’t drum up humdrum followers. Teach your fans to yearn for […]

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David Sedaris on books

David Sedaris on Words Still Warm from Being Read

Their house had real hardcover books in it, and you often saw them lying open on the sofa, the words still warm from being read. — David Sedaris Now that’s what a real home has: lots of books, often open, often read, often treasured. — John Kremer That’s what a real home has: lots of […]

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Red novel by Nicole Collet

Book Marketing Tip: Graphic Quotes for Novel Marketing

Nicole Collet, author of Red: A Love Story, started sharing graphic quotes from her novel. These quotes are eminently shareable on social media and blogs about novels. As she notes, These are quotes, paraphrases and short excerpts from my novel RED. I will keep posting them as I go—it’s so much fun! I hope you […]

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Top Bloggers, food bloggers, fashion bloggers

Internet Marketing Ideas for Cookbook Authors and Recipe Ebook Writers

Here are a few ideas for marketing cookbooks and recipe ebooks online: Do a Cook-Off Challenge Recently chef Gordon Ramsay, host of MasterChef and Hell’s Kitchen, challenged Bobby Flay to a cook-off (aka Culinary Throwdown) via an Instagram video (http://www.facebook.com/gordonramsay). That challenge video went viral, not only online but via AP and People. Here’s what Ramsay said: […]

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