Book Marketing Stories
Self-Publishing Tips: How Do I Get My Books Published?
I get this question at least five to ten times every week in one form or another: How do I get my books published? Or, sometimes it’s made as a statement: I need help getting my book published. Or they might ask: What’s the best way to self-publish my book? Check out the answer to this […]
Publicity Tip: Six Ways to Speak in Sound Bites
The following article is adapted from an email I received today from Steve Harrison. How do editors, writers, and producers decide who they will interview? Obviously they want someone who knows what he or she is talking about, but they also want people who know how to provide succinct answers, people who know how to […]
Seth Godin: Harper Lee and Two Mythical Promises
The following is taken from an email of Seth Godin (reprinted by permission): Harper Lee is a legend and a genius. She’s also the exception that proves the rule, twice. Rule 1: Your book will not be beautifully edited, it will not be lovingly hand sold, it will not be taught in schools across the […]
Handwritten Notes Stand Out – Deborah Lloyd
Book Marketing Tip: In the age of e-mail and texts, a handwritten note always stands out. — Deborah Lloyd, chief creative officer, Kate Spade If you want to connect with people, get out your pen and write some meaningful short notes. By hand. Do this for booksellers. Do this for TV producers. Do this for […]