Book Marketing Stories

How to Identify Your Target Audience

Know Who Your Ideal Reader and Target Audience Is guest post by D’vorah Lansky, M.Ed. I’d like to thank John for graciously hosting me as a guest blogger in celebration of the launch of my newest book, 21 Ways to Launch a Successful Virtual Book Tour. Today I’ll be sharing Way #1 (of the 21 […]

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Kindle Select Program

How to Install a Send Your Blog to Kindle Button

Amazon has recently created a Send to Kindle button plugin that can be used with any WordPress blog or website. You can add the button automatically to all your new and old posts and pages. It’s simple to add this new plugin (it’s just weeks old). Here are the steps for adding the Send to […]

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Book Marketing Tip: Libraries Sell Books

In early May, three libraries in Chicago suburbs used an interactive webinar to host Adriana Trigiani, the author of The Shoemaker’s Wife, in a simultaneous virtual book tour. Adriana and the three libraries were hooked up with their own web cams. People at each library were able to see and hear all four web cams […]

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Threads: New Book Cover

Do You Need a New Book Cover?

Have you ever considered a new book cover for your book? Do you think the cover doesn’t matter? Read this story that a friend sent me recently: I changed my cover art when my son, who had created the original art, was old enough to not have his feelings hurt. Overnight—with nothing but a new […]

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