Book Marketing Stories
7 Costly Mistakes to Avoid When Creating Your Book
Guest Post: The following article was provided to me by Hobie Hobart, Partner, Dunn+Associates Design. As an author or self-publisher, you already know what a book can do for you: Position you as the leading industry expert Establish your credibility Effortlessly attract your target audience Set you apart with an instantly recognizable brand Win the […]
Facebook Live Interview: Anne Bardsley, Author of Angel Bumps
Check out this Facebook Live interview I did today with Anne Bardsley, author of Angel Bumps: Hello From Heaven. It was a great interview with Anne. We talked a lot about Angel Bumps, her newest book about connecting with loved ones who have passed away. And I also shared some book marketing tips I think […]
The Joy of Publishing: How to Know If a Book Is Good
Would you like a quick way to decide if a book is good? Sometimes when you get so many books to read, look at, review, or provide testimonials for, you might have to follow the simple method used by the great Polish anthropologist Bronislaw Malinowski to decide which books are worthy of your attention. Because […]
Book Marketing Tips I Learned While Watching TV Commercials
Here are a few book marketing tips that I had learned while watching TV commercials. I share a great quote from a TV commercial, and then I comment on how that insight applies to marketing books. You’re free to be and do what you choose. (Always pads) — It’s your choice how successful your books […]