Here are a few great statements I’ve run across while reading various consumer magazines during the past few days. All of these statements offer marketing lessons for authors, publishers, and entrepreneurs.
You know what real power is? Real power is when you are doing exactly what you are supposed to be doing the best it can be done. Authentic power. There’s a surge, there’s a kind of energy field that says, “I’m in my groove. I’m in my groove.” And nobody has to tell you, “You go, girl,” because, you know, you’re already gone. — Oprah Winfrey, TV host
If you want to write something great, do exactly what you are supposed to be doing the best it can be done. Use your authentic power. Use your real power!
The whole of life is about another chance, and while we are alive, till the very end, there is always another chance. – Jeanette Winterson, author, Why Be Happy When You Could Be Normal
Never give up on writing. Never give up on marketing. There is always another chance that you will write something great. There is always another chance that you will reach the audience you need to reach (and sell more books!).
If you make something you love, people are going to fall in love with it. — Brown Johnson, creative director, Sesame Workshop
Write with passion. Write from your heart. And you will find an audience.
As long as I’m alive, I will continue to try to understand more because the work of the heart is never done. — Muhammad Ali, boxer
Just as the work of the heart is never done, so too the work of a writer. We are always writing. We need to write. Because our work is never done. We always have more to feel, more to see, more to write, more to say, more to understand.
What’s the world for if you can’t make it up the way you want it? — Toni Morrison, novelist, Jazz
Isn’t that the role of a novelist? To make up the world the way you want it? To shape characters, settings, and plots to create your own visions?