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Book Marketing Psychology: 5 Powerful Principles of Human Behavior

Guest Post by Ross Kimbarovsky Successful book marketers know that the key difference between strong and weak book marketing lies in understanding how people behave and why they behave in certain ways. Great book marketing doesn’t happen by chance. Fortunately, human behavior falls into a series of predictable actions and those actions are defined by well-established principles. Marketing […]

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Build an Author Platform

Building an Author Platform

Guest Post by Yen Cabag Nowadays, writing is only one part of becoming a successful book author. The other part is something many aspiring authors frown upon, but it is absolutely necessary: Building an author platform. Does every author need an author platform? One way of looking at it is this: let’s say you were […]

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Be kind to other people. Be kind to dogs.

How You Treat Other People

I am not impressed by your looks, your money, your social status, or your job. I am impressed by the way you treat other people. So are dogs! Be kind to others, not because you have to be or because it pays to be kind or because you want something out of them. Be kind […]

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Social Media Marketing Ideas: Twitter, Facebook, Pinterest, and More

Facebook Marketing Facebook Likes and Loves If you want to give your friends’ Facebook posts a boost, don’t just like it with the default blue thumbs up. The other ways to like a post rate stronger in Facebook’s algorithm because they take a little more thought and effort to choose. Heart (Love) the posts you […]

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