Author Tips
Joe Vitale: A Lesson in Copywriting
The following is taken from an email I received from my friend Joe Vitale a number of years ago. I thought it made a great point about the importance of copywriting in making sales. Note how he quietly promotes his own website in the process of critiquing another. He advocates that you read his website […]
Book Marketing Success Stories: Are Self-Published Books Really Good?
Self-published books once carried a stigma of being not the best books. But that has changed as more books like Wool, The Martian, and 50 Shades of Grey have become bestsellers and been made into movies. Self-published books now rule! Self-published books average better ratings than traditionally published books on Amazon. On average, self-published books also […]
Author Publicity Tips: Getting Magazine Publicity
Do you want to get featured in a major magazine? Here are some great ways to get featured as an author, expert, or person in a few magazines: InStyle Magazine Would you like to get featured in this style, beauty, and fashion magazine? Here’s one way: If one of the stories in the magazine or […]
Book Marketing Success Stories: What Should I Write About?
When I’m writing a book, I don’t worry about potential sales, potential audiences, or potential marketing scenarios. My first concern is always this: Do I love the book project? Will I like being involved in writing the book for months or even years? That’s how I decide if a book is worthy of my commitment. […]