Book Marketing

Virtual Book Release Party

I recommend that any book author who is planning a Virtual Book Release Party, only do it if you have someone interviewing you and playing the host and interactive questioner. #books #AuthorParty #BookParty #BookRelease

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Book Marketing Psychology: 5 Powerful Principles of Human Behavior

Guest Post by Ross Kimbarovsky Successful book marketers know that the key difference between strong and weak book marketing lies in understanding how people behave and why they behave in certain ways. Great book marketing doesn’t happen by chance. Fortunately, human behavior falls into a series of predictable actions and those actions are defined by well-established principles. Marketing […]

Building an Author Platform

Guest Post by Yen Cabag Nowadays, writing is only one part of becoming a successful book author. The other part is something many aspiring authors frown upon, but it is absolutely necessary: Building an author platform. Does every author need an author platform? One way of looking at it is this: let’s say you were […]