Marketing Novels
The New Year of 2021: How to Work with Any New Year to Market Your Books
You can use the new year of 2021 (or any new year!) as a tool for getting publicity for your book, increasing social media awareness, or upping traffic to your website. Here are a few 2021 and New Year headlines I’ve seen in the past month (in my email and in blog posts): All You […]
Increase the Impact of Your Marketing Through Storytelling
Guest Post by Monica Davis Humans have told each other stories for as long as they have walked the earth. Indeed, storytelling is one of the things that makes us unique. Oddly, the importance of this universal human impulse is often forgotten in business in favor of objective information and metrics. However, storytelling is a […]
Indie Publisher with 4 New York Times Bestsellers Simultaneously
Check out the accomplishment of Sourcebooks Trade: 4 simultaneous New York Times bestselling books! That’s something few publishers accomplish and, as far as I know, Sourcebooks is the first indie publisher to have four bestsellers at the same time in four different categories: middle grade non-fiction, children’s picture book, nonfiction hardcover, and fiction hardcover. The Complete Cookbook […]
Book Marketing Psychology: 5 Powerful Principles of Human Behavior
Guest Post by Ross Kimbarovsky Successful book marketers know that the key difference between strong and weak book marketing lies in understanding how people behave and why they behave in certain ways. Great book marketing doesn’t happen by chance. Fortunately, human behavior falls into a series of predictable actions and those actions are defined by well-established principles. Marketing […]