John Kremer’s Book Marketing Tip of the Week
March 22, 2013 – Just one more week of Read an Ebook Month!
In this issue . . .
– 2-for-1 Special – Relationships Matter Marketing Program
– Hug an Author!
– Romance Sells Is Looking for Contributors
2-for-1 Special – Relationships Matter Marketing Program
I have always encouraged book authors to work with other authors to promote each other’s books. In that spirit, I’ve extended my special 2-for-1 special for my new Relationships Matter Marketing Program.
Why? Because relationships really do matter. They are the essential basis of all good marketing. Without relationships, you can’t market anything very effectively.
You need relationships with fellow book authors. You need relationships with bloggers, website owners, ezine editors, TV producers, magazine editors, freelance writers, bookstore buyers, associations, and more!
But start here: Find a fellow book author who will share the cost of the Relationships Matter Marketing Program. One of you actually buy the course via the link below. That person then sends me the name and email address of their partner. That’s it. Both of you get the benefits of the entire program – at half cost!
In this 2-for-1 special I’m essentially teaching you how to start building the relationships that will go into sell thousands of your books.
Relationships Matter Marketing Program – http://bookmarketingbestsellers.com/relationships-matter-marketing-program
If you sign up now, as a bonus, I’ll show you exactly how I got 50,000 visitors to my website in less than a month using the viral power of Pinterest as the driving force.
This special 2 for 1 special is good until the end of April 15th (Income Tax Day in the United States).
Again, you can find out more about this program by visiting here: http://bookmarketingbestsellers.com/relationships-matter-marketing-program
Or you can sign up directly for the program here: https://www.itsolut.com/cart/AddToCartCheckout?shopID=12&prodID=45361&qty=1
And then email me the name and email address of your friend. Send to firstname.lastname@example.org
Hug an Author!
I’ve just created a new website to encourage book authors (and their family and friends) to share the books and authors they love. As well as any blogs, websites, articles, Facebook posts, Pinterest pins, etc. that feature books, authors, writing advice, or publishing tips.
Hug an Author: http://huganauthor.com
This is a free service. I just want to encourage more authors and their friends to share the books and authors they love.
You can register for free and then start sharing your love of books and authors on what will become one of the top-rated and most-visited book and author sites on the Internet.
As a bonus, this is a social bookmarking site, so you can also save your favorite book author sites, book pages on Amazon, blog posts on writing, book blogs, and more for later reading.
And you can also re-share every listing via Facebook, Pinterest, LinkedIn, Google+, and Twitter. Yes, that means you can spread the love.
Now, go out and hug some authors today at http://huganauthor.com
Note: In less than 24 hours, with little promotion, the website has already had 670 views. It will get thousands of views in the next two weeks. You can be part of that traffic. Join now!
Romance Sells Is Looking for Contributors
Romance Sells, a quarterly publication of the Romance Writers of America, is looking for booksellers and librarians to write articles on shelving practices, reader advisories, cataloging, displays, author events, and marketing.
Why should this interest you as a book author? Simple: Offer to help your favorite bookseller or librarian to write an article for Romance Sells. Work with the bookstore or library to create an event featuring your romance novel (yes, this tip will only work for romance writers). Then write an article on the step-by-step procedure for producing a successful author event.
Booksellers interested in writing an article should submit a short bio, a list of prior publications, and a summary of the proposed article via email to email@example.com.
Librarians should do the same, except the email address is: firstname.lastname@example.org.
Now, for other book authors, you can do something very similar. Work with your local bookseller or librarian to write an article for Library Journal, Publishers Weekly, Booklist, etc. Again, make sure the article features an event built around YOUR book.
I wonder how many non-romance book authors skipped this article and missed the advice in the above paragraph.
Note: You should always read my entire tip because I often throw such curve balls and additional insight into many of the tips I write.
For that reason, you should also read the quote below. A great tip. Be sure to answer someone’s prayer today! Or, if you don’t believe in prayers, then answer their request, their question, their pleading.
Relationship Tip: In the end, the number of prayers we say may contribute to our happiness, but the number of prayers we answer may be of even greater importance. – Dieter F. Uchtdorf