Good friends offer advice and simple words of wisdom.
Real friends come over unannounced with gin, chocolate, glitter, duct tape, paper clips, disguises, explosives, a plan A, and a plan B.
When you pursue creating working relationships, go for real friends not just good friends.
You want more than advice.
You want the chocolate, disguises, plan A’s, and Plan B’s. You want real friends that will come to your aid and ventures when you need them. Or simply when you ask them.
Or, best yet, even before you ask them.
About John Kremer
John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- John Kremer on Book Marketing.
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