Internet Marketing

Internet marketing and social media marketing tips, ideas, resources, and success stories.

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Book Marketing Psychology: 5 Powerful Principles of Human Behavior

Guest Post by Ross Kimbarovsky Successful book marketers know that the key difference between strong and weak book marketing lies in understanding how people behave and why they behave in certain ways. Great book marketing doesn’t happen by chance. Fortunately, human behavior falls into a series of predictable actions and those actions are defined by well-established principles. Marketing […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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Social Media Marketing Ideas: Twitter, Facebook, Pinterest, and More

Facebook Marketing Facebook Likes and Loves If you want to give your friends’ Facebook posts a boost, don’t just like it with the default blue thumbs up. The other ways to like a post rate stronger in Facebook’s algorithm because they take a little more thought and effort to choose. Heart (Love) the posts you […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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$50,000 Book Promotion Budget

How to Spend a $50,000 Book Promotion Budget

Most beginning authors as well as many established book authors do not know how to set up a budget for promoting their books. In this post, I’ll reveal how you can go about setting a $50,000 budget for promoting your book—and then how to spend that budget. Here’s your budget for promoting a book: $40,000 […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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Retargeting statistics and retargeting infographic

Retargeting: What It Is, Why You Should Use It

Retargeting is the process of transforming window-shoppers into buyers. Only 2% of visitors buy something during their first visit to an online store. Retargeting is a tool that makes it more likely that the other 98% of store visitors will come back. Retargeting transforms window-shoppers into buyers. Only 2% of visitors buy something during their […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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