Book Marketing Stories
Book Authors Among the Time 100 Most Influential People
In this year’s list of Time’s 100 Most Influential People, there are good number of them that have written a book. Here’s a partial list of book authors on the Time 100 list: Chimamanda Ngozi Adichie, author of Americanah Anat Admati, co-author of The Bankers’ New Clothes Jorge Mario Bergoglio, aka Pope Francis, author of […]
Neil Gaiman: The Magic of Librarians
Google can bring you back 100,000 answers. A librarian can bring you back the right one. — Neil Gaiman Librarians are greater than Google! Google can bring you back 100,000 answers. A librarian can bring you back the right one. — Neil Gaiman Click To Tweet Neil Gaiman: Librarians are greater than Google! #librarians #Google […]
Book Marketing Tips from Oprah Fans
Here are a few book marketing tips from the readers of Oprah Magazine (May 2015). We cannot change the direction of the wind, but we sure can change the direction of our sails. — Michelle Lorusso John’s Book Marketing Tip: We can’t control the outside influences that might affect how and when we market our books, […]
Mobile Marketing in 2015 and Beyond
Video will only be getting hotter this year, especially on mobile. And, if your website isn’t mobile friendly, you will lose visitors and sales. And, finally, if you aren’t using other mobile tools (apps, push notifications, etc.), you will be missing a lot of new opportunities. Yup, it’s the year of mobile marketing! Shop.com’s mobile […]