Book Marketing Stories

Seth Godin on Horizontal Book Launches

Reposted courtesy of Seth Godin I’ve explored a variety of ways to get to market with the books I’ve created over the last thirty years. I’ve self-published, worked with most of the major NY publishing houses, did a partnership with Barnes and Noble and another with Amazon — all as a way to solve the […]

26

Jeff Davidson: Grappling with Your To-Do List

Guest Post by Jeff Davidson Any author worth his/her salt periodically grapples with the daily to-do list. To-do lists have been with us since the dawn of humankind and, today, everyone keeps one in some form or another. However, some authors are more effective at maintaining a to-do list and executing the items on the […]

The Narcissistic Book Reviewer

Guest Post by Jeff Davidson and John O’Connor Did you hear the one about the narcissistic reviewer who requests a book and then says one of her first tests as it arrives in the mailbox is, “Just how eager am I to read it?” The book, which is featured on Amazon and all other book […]

3

Launching a Book to Real Bestseller Status

In this video, Jeff Walker talks about how he drove his new book Launch: An Internet Millionaire’s Secret Formula to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams to the New York Times bestseller list. In essence, he used the techniques he writes about in his book. […]