Book Marketing Stories
To Market Your Book, Start a Movement
My friend Steve Harrison wrote an email newsletter a few weeks ago where he told the story of Will Bowen and his purple bracelets. Steve’s main point was simple: If you want to get major media, first figure out what interesting thing you are trying to do. How are you challenging people? If you can […]
Self-Publishing the Right Way: Following Traditional Book Guidelines
Guest post by Lissy Peace As a book consultant and publicist for over 20 years, I see a lot of forthcoming or just printed books. Thanks to technology and the changing landscape of book distribution, anyone can publish and distribute a book. What I have seen recently frustrates me. If you are producing a book, […]
Google+ Is Auto Awesoming Some Book Covers
During this holiday season, Google+ is changing some holiday and snow-related photos to become active GIFs with snow falling, bulbs twinkling, etc. If you upload a photo to Google+, they might change it into an active GIF. Update: Google+ is no more so this awesoming service has gone with the wind! Here, for example, is […]
John Kremer’s Advice to Would-Be Book Authors
For authors who want to write a book but do not yet know how to go about it and don’t quite know how to get started — the desire is enough. If you have a passion for your topic and for your book, you can write a book. Start simply. 1. Begin by reading a […]