Book Marketing Stories
Hangout with John Kremer for a Book Marketing Lunch
During this week, I hosted two Google Hangouts at noon: Book Marketing Lunch with John Kremer. Each hangout featured tips and resource for marketing your books, ebooks, novels, memoirs, children’s books, and poetry.
Do Provocative Photos Help Sell a Book?
Fenton Bailey and Randy Barbato have been producing docs (The Eyes of Tammy Faye), reality TV (RuPaul’s Drag Race) and films (Party Monster) for 21 years. Now they have produced a new coffee table book, The World According to Wonder. The question is: Do provocative photos help sell a book? Photos by Mathu Andersen, Idris […]
Want to Get Publicity? Tell the Story of a Real-Life Example
If you want to get publicity or sell people on your ideas — via a book, a talk, a webinar, a blog post, or social media, tell the story of a specific real-life example. If you want people to be worried about global warming, don’t talk about global warming. Too big. Too hard to grasp. […]
Stories Are About Real People
Stories are never about abstract ideas, never about abstract audiences. Stories are always about people. Real people. People with hearts that break, toast that burns, and lives that always seem somehow incomplete. Your goal? To complete. 3