Book Marketing Stories
King Versus King: Art Versus Character
About a week ago, novelist Stephen King made a strong statement about art versus diversity. Here is what he said: I would never consider diversity in matters of art. Only quality. It seems to me that to do otherwise would be wrong. And he later clarified: Those judging creative excellence should be blind to questions […]
Crow Proverb: To Become Great
You already possess everything necessary to become great. — Crow proverb You don’t have to wait for anything to happen. You have everything you need right now to build your success step by step. Start today. You really don’t have to wait. You already possess everything necessary to become great. You already possess everything necessary […]
Retargeting: What It Is, Why You Should Use It
Retargeting is the process of transforming window-shoppers into buyers. Only 2% of visitors buy something during their first visit to an online store. Retargeting is a tool that makes it more likely that the other 98% of store visitors will come back. Retargeting transforms window-shoppers into buyers. Only 2% of visitors buy something during their […]
Oprah Winfrey: Meet Goals and Transcend Them
Clarity, passion, commitment, reverence, and balance define a life well-lived. I can think of no better way to start the new year than by helping other people see this light for themselves—and not only meet their goals but transcend them. — Oprah Winfrey, billionaire actress, producer, talk show host, magazine publisher, book author, and TV […]