Author Tips
Seth Godin: On Finding Customers
Don’t find customers for your products. Find products for your customers. — Seth Godin Seth’s advice is so succinct. It’s much easier to find products for your current customers than to find new customers for products you’ve created (especially products you’ve created with no specific market in mind). Don’t find customers for your products. Find […]
Anna Quindlan: On Your Work as a Writer
You cannot be really first-rate at your work if your work is all you are. — Anna Quindlan, novelist You cannot be a first-rate writer if your writing is all that you are. Yes, you do need passion. You have to live your words. You have to love what you do. But you still need […]
The Power of Podcasts: Pitch Them for More Exposure
As a book author, you should be targeting podcasts as a key way to market yourself and sell your book. Podcasts have three key things going for them: Targeted: Podcasts can be targeted by topic and demographics. Get interviewed by podcasts that target your audience. Book Buyers: Podcast listeners are book buyers. And they love […]
Ask E. Jean: How to Praise a Person or Project
Do you want to praise someone or something? Use the following spectacular and dazzling words as provided by E. Jean Carroll in her most recent advice column in Elle magazine. Pick a word from column 1 and another from column 2. You can use the following expanded list to praise books and other things or […]