Author Tips

Should You Steal These Headlines?

Here are 13 examples of great headlines that you can steal (or model) to get attention and traffic: Video: Everything You Need to Know About xxxx in One Minute (or two minutes) This Is What Happens When You Do xxxx The Most Amazing xxxx You’ll Ever See! It Finally Happened: xxxx Is This the Best […]

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The Unpodcast: Good Publicity and Bad Publicity

Here is an excerpt from The Unpodcast from Scott Stratten and Alison Kramer. If you like banter only, you can listen to the sections I cut out at the beginning and at the end. Topics from this Unpodcast include . . . [10:27.13] The story of the day [12:50.26] Why being awesome is not a […]

Viral Marketing Rocks! Pinterest Rocks!

Dear fellow book authors and publishers . . . Viral marketing rocks! The problem is: It’s a bit like bottling lightening… seemingly impossible to do. UNLESS you have an environment that fosters, nurtures, and encourages sharing. That’s what Pinterest is all about and the reason I want you to listen in to this video replay… […]

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Elizabeth Bradley: How to Build a Thriving Social Media Platform

Navid Moazzez of The Lifestyle Architects interviews Elizabeth Bradley on How to Build a Thriving Social Media Platform. Elizabeth Bradley is British American freelance writer, photographer, and social media strategist currently living in Thailand. Key tip: If you’re not going to be active or engaged on a social media platform, you shouldn’t be there. If […]