Book Marketing

Book Marketing tips, ideas, resources, and success stories.

The Wisdom of Play

Shawn Achor: On The Wisdom of Play

Based on his 12 years of research, Shawn Achor clearly describes how to increase happiness and meaning within organizations, raise success rates and profitability, and create positive transformations that ripple into more successful cultures. Perhaps you can use some of his ideas in your publishing company, social networks, and book marketing activities. Shawn Achor clearly […]

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Seth Godin on a Good Day's Work

Seth Godin on a Good Day’s Work

Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts — and produces results. If you care enough about your work to be willing to be criticized for it, then you have done a good day’s work. The above observations from Seth Godin were excerpted from […]

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John Kremer, author of 1001 Ways to Market Your Books

Book Marketing Tip of the Week: 14 November 2012

John Kremer’s Book Marketing Tip of the Week November 14, 2012 – BBC Radio Day / Blood Transfusion Birthday / Dogma Day / India Children’s Day / Dow Jones 1,000 Day / Kick a Football Day / Moby Dick Birthday / Muppets Birthday / U.S. Library Birthday / World Diabetes Day / Spicy Guacamole Day […]

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Bad Moon by Todd Ritter Book Cover

QR Code Featured in a Book Tour

During the Magical Mystery book tour for his latest novel Bad Moon, Todd Ritter used a QR code as a way of entering readers into a contest to win a gift certificate for their favorite bookstore. The Magical Mystery Tour, named for his genre and a nod to his favorite band, kicked off October 11th […]

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