Book Marketing

Facebook Has Made Some Big Changes – Will They Affect You?

Jeff Walker, the Product Launch King, recently produced a video asking a key question: Did Facebook Just Wreck Your Business? With Facebook now showing people friends and family posts but not business posts, your business on Facebook will have to involve paid ads. Note: You don’t own your social media assets: Facebook pages, YouTube videos, […]

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Seth Godin: Books Matter

Guest post by Seth Godin The shift is real and it’s forever (books by the numbers). Books and bookstores have been around for 500 years, and one thing the industry has improved is data gathering. By store, by genre, by format, by author — the data is there. Authors can ignore it in their quest […]

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How to Attract People with Something Different

Check out this something different video: tall and thin. There are many ways to attract people to your website, your blog, your social networks, and your individual posts. Show your viewers beautiful people. Show them cute puppies. Show them gorgeous cars. Show them hot high tech. Show them real-life testimonials. There are many ways to […]

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Hundreds of Places for Authors to Speak and Present

There are dozens of places where you can speak in your local area or a nearby city. Plus, of course, there are hundreds of more places that love authors who speak and present — especially in cities where you might be traveling for business, for media appearances, for vacations, or for family gatherings. Where can […]