eBook Marketing tips, ideas, resources, and success stories.
Last summer BuzzSumo and Moz combined their knowledge and data to analyze the shares and links of more than one million blog posts. They uncovered some key points on how you should be blogging if you want more shares or links (and, thus, more traffic to your website). Here are a few of their top […]
The advice from grandmothers is excerpted from an article on BuzzFeed: 33 Beautiful And Hilarious Pieces Of Advice From Grandmas. Below are 12 of the 33 pieces of advice from grandmas, those that I think are most relevant to writing, publishing, and marketing books. I comment on each piece of advice to show its relevance […]
Seven years ago, Lisa Copen shared the following advice on getting testimonials with members of The Book Marketing Network. I thought her advice was worth repeating. When collecting your testimonials or blurbs for your book, make sure to not have all of them be from experts. Yes, a well-known celebrity can add a bit of […]
The Holiday Lights Theory of Economics is based on my observations of many holiday seasons, especially the winter holidays, during the past 20 years. I’ve noticed that when the economy is getting better (or, at least, people are feeling that it is getting better), more people decorate the outsides of their homes with holiday lights. […]