eBook Marketing
eBook Marketing tips, ideas, resources, and success stories.
Lisa Copen: Collecting Testimonials and Blurbs
Seven years ago, Lisa Copen shared the following advice on getting testimonials with members of The Book Marketing Network. I thought her advice was worth repeating. When collecting your testimonials or blurbs for your book, make sure to not have all of them be from experts. Yes, a well-known celebrity can add a bit of […]
The Holiday Lights Theory of Economics
The Holiday Lights Theory of Economics is based on my observations of many holiday seasons, especially the winter holidays, during the past 20 years. I’ve noticed that when the economy is getting better (or, at least, people are feeling that it is getting better), more people decorate the outsides of their homes with holiday lights. […]
Dan Auerbach on Success
Here are a two key insights that singer and songwriter Dan Auerbach of the Black Keys shared in an article in Red Bulletin magazine. Don’t trust anyone who tells you to stick to the rules. — Dan Auerbach Don’t trust anyone who tells you to stick to the rules. — Dan Auerbach Click To Tweet […]
How to Sell $40,000 in Foreign Rights by John Penberthy
On the Book Marketing Network website, John Penberthy related the story of how he received almost $40,000 from selling foreign rights for his self-published book, To Bee or Not to Bee: After self-publishing my book, To Bee or Not to Bee, I got a website made (http://ToBeeBook.com) which included a 60-second trailer. Then I identified […]