Inspirational Stories

Banana Republic business advice

Banana Republic Business Advice: How to Grow a Company

Mel and Patricia Ziegler, founders of Banana Republic and authors of the new book, Wild Company: The Untold Story of Banana Republic, provide succinct advice on how to create, grow, and sustain a new company. Your customer is your best asset. Everything that’s successful is intensely personal. Always over-deliver. Creativity, chutzpah, and imagination work wonders […]

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Two Choices in Life and in Marketing

You Have Two Choices in Life: Stay Stuck or Face Your Fears

You have two choices in life. Cave into pressure. Stay stuck and allow life to continually overwhelm you. OR Step out into the big unknown world. Face your fears. And aim for a life with purpose. — Allison Maslan Too many authors choose the first option. Choose the second: Face your fears, step out into […]

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Anais Nin on Dreams

Anais Nin on Dreams

Throw your dreams into space like a kite and you do not know what it will bring back, a new life, a new friend, a new love, a new country. — Anaїs Nin My advice: Throw your books out into the marketplace, carry out your book marketing plan, and you may be surprised by the new friends you will make and the great readers you […]

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John Kremer on Aiming Large

If your aim is small, the results will be small. If your aim is large, the results will be large. Very simple math. But absolutely accurate. — John Kremer Always aim large. Go for the big scores. When creating online relationships, start with the high-traffic websites targeted to your topic and audience. Don’t be shy. […]

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