In a discussion with Bloomberg’s Emily Chang, Guy Kawasaki, Apple’s former chief evangelist, discussed the importance of self-publishing. He also talked about the Apple Watch, MacBook Pro, and the Apple car. Kawasaki is now the chief evangelist for Canva. Kawasaki is the author of The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone […]
Here are 31 reasons why you should be using webinars to market your books, products, consulting, and other services. Engage people. Webinars are the best form of engagement in the online world. The only thing that can beat them are one-on-one or one-to-many in-person talks. Webinar marketing: Webinars are the best form of engagement in […]
Last summer BuzzSumo and Moz combined their knowledge and data to analyze the shares and links of more than one million blog posts. They uncovered some key points on how you should be blogging if you want more shares or links (and, thus, more traffic to your website). Here are a few of their top […]