book marketing question

The Fundamental Law of Book Marketing: Give and Give Some More

Book Marketing Question: Why Is It So Hard to Market a Book?

Book Marketing Question: Why is marketing my book so hard? During the past few weeks I’ve had a number of authors write me to complain about how hard it is to market a book. Well, gosh, it is hard. It’s hard to write a book. It’s hard to publish a book. It’s hard to carry […]

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Book Marketing Advice: Have Fun Marketing Your Books

Book Marketing Question: Am I Aiming Too Low in My Book Marketing?

Book Marketing Question: Am I aiming too low in my book marketing efforts? John Kremer’s Book Marketing Answer: If nobody laughs at your dreams, you are probably aiming too low. — Art Jonak If you don’t laugh at your own dreams, at least some of the time, you are also probably aiming too low. Have fun. […]

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Booking Interviews

Book Marketing Q&A: Marketing Without an Author Platform

Author Marketing Tip: Find someone who loves you (a teenager, a neighbor, a friend, an acquaintance) and hire them to help you book some interviews if you cannot book those interviews yourself. Then have fun doing those interviews or those speaking engagements. Book Marketing Question I know 80% of books are sold by word of […]

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The Billion Dollar Initiative for Book Authors (Book Marketing Tips)

During the past 25 years I’ve helped authors and publishers sell over a billion books. Last year I established the Billion Book Initiative to help a new generation of authors and publishers to sell another billion books. This year, however, I realized that we’ve all been going in the wrong direction — me, you, and […]

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