don’t hire a publicist
Seth Godin: 19 Points of Advice for Book Authors
Guest Post by Seth Godin 1. Lower your expectations. The happiest authors are the ones that don’t expect much. 2. The best time to start promoting your book is three years before it comes out.Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility, and build the connections […]
About John Kremer
John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- John Kremer on Book Marketing.