good enough isn’t good enough
Seth Godin on Book Covers
In a blog post eight years ago, Seth Godin wrote In praise of a blank page. Here is what he had to say about book covers: “A friend just sent me a book he worked on. It’s a terrific book, but it has an astonishingly mediocre (if that’s possible) cover. I can just see how the cover […]
About John Kremer
John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- John Kremer on Book Marketing.