http://traffic.libsyn.com/socialmediamarketing/SocialMediaMarketing-063-13-10-18.mp3 To learn how any business can become a media outlet and thus build its platform and brand, Michael Stelzner interviewed Michael Brito for the Social Media Marketing podcast. Michael Brito is the author of Your Brand: The Next Media Company (How social business strategy enables better content, smarter marketing, and more effective customer relationships). […]