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In this episode of the Social Media Marketing Podcast, Michael Stelzner interviews Mari Smith, the Queen of Facebook and one of the world’s leading authorities on Facebook marketing. Mari is author of The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web and co-author of Facebook Marketing: An Hour a Day.
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Here are a few things you will learn in this Social Media Marketing podcast:
How to use the new Facebook hashtags for maximum impact
How and why to update your Facebook cover image more often
How to newsjack a hot topic or news item
How to use hashtags to ride a wave of interest
How to create your own hashtag so users can follow your posts
How to maximize the use of longer hashtags
How to use Facebook’s new Reply feature in Comments
How to use images in your personal profile Replys
How to make effective use of Facebook Graph Search
About John Kremer
John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- John Kremer on Book Marketing.
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