Book Marketing Stories

InStyle Magazine, fashion and beauty

Author Publicity Tips: Getting Magazine Publicity

Do you want to get featured in a major magazine? Here are some great ways to get featured as an author, expert, or person in a few magazines: InStyle Magazine Would you like to get featured in this style, beauty, and fashion magazine? Here’s one way: If one of the stories in the magazine or […]

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Seth Godin on Making People Feel

Seth Godin: On Books, Blogs, and Tribes

Listen in as Seth Godin talks about tribes, blogs, and books. Here are a few key ideas from Seth Godin, author of Tribes: We Need You to Lead Us: If you don’t have a book problem, you won’t be in a bookstore. One of the costs of being right is that some people will think you […]

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Barry Heermann on What Truly Moves You

Book Marketing Success Stories: What Should I Write About?

When I’m writing a book, I don’t worry about potential sales, potential audiences, or potential marketing scenarios. My first concern is always this: Do I love the book project? Will I like being involved in writing the book for months or even years? That’s how I decide if a book is worthy of my commitment. […]

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Author Marketing Tip: Create Great Books

Book Marketing Success Stories: Do You Hate to Market Books?

If they are truly honest, all authors hate marketing. They’d rather write. Building relationships is the key to marketing. And that’s just a matter of making friends. Of course, if you write a great book, your marketing is at least half done. Great books create great fans. And great fans sell books. Remember: 80% of […]

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