Book Marketing Stories
Super Bowl 2015 Commercial: Believe in Your Dreams!
Microsoft Super Bowl Commercial 2015: Estella’s Brilliant Bus A great story presented as a Super Bowl 2015 commercial. Believe in your dreams! Estella Pyfrom brings technology access to kids. Her Brilliant Bus, a mobile learning station, gives under-served communities access to the technology that will help them reach their potential. Microsoft Super Bowl Commercial 2015: Estella’s Brilliant […]
10 Questions to Ask: Your Media Interview Rights
Guest Post by Jeff Davidson You have many rights where the media is concerned. When a reporter (from either broadcast or print media) calls you for an interview, rather the other way around, there are 10 questions to ask: 1. What is the topic of the segment or show or feature? 2. When is the […]
Buy Books for Girls in Bookstores
You know how people buy drinks for girls in bars? Why can’t people do that in bookstores? Like if I’m looking at a novel in an indie bookstore and someone walks up to me and strikes up a conversation and then offers to buy me the book. There’s a lot better chance of that working […]
Mutual Facebook Friends Make Great Partners
Who do you share friends with on Facebook? The people you share the most Facebook friends with are the people you want to partner with to sell more books. They will make your best partners and you, in turn, will make their best partners. Below are a few of my many friends on Facebook with whom […]


