Book Marketing Stories

The Writer’s Dilemma: 1,000 Words for Love

I read once that the ancient Egyptians had 50 words for sand and the Eskimos had a 100 words for snow. I wish I had a 1,000 words for love, but all that comes to mind is the way you move against me while you sleep, and there are no words for that. Are you […]

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John Kremer’s Book Marketing Tip of the Week: October 10, 2013

John Kremer’s Book Marketing Tip of the Week October 10, 2013 In this issue . . . – Free Kindle Ebooks – As Bestsellers – Indie Bookstore Campaigns – Blog Posts and Articles on Marketing Books – When and How to Use a Pen Name – Alexa 400,000 or Bust Program After checking out dozens […]

How to Use a Pen Name

Some authors like to use pen names when writing books, especially fiction. Below is a Q&A email I answered for an author who wanted to use a pen name (aka nom de plume or pseudonym) — and had a lot of questions on how to use a pen name successfully. Book Publishing Question: Using Pen […]

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Using Video to Sell Rights to a Memoir or a Novel

In 2007, to help make the sale of a new book project, Curtis Brown agent Elizabeth Sheinkman encouraged the author, Rupert Isaacson, to put a 5-minute video up on YouTube. Isaacson, author of The Horse Boy, a memoir telling about his upcoming trip to Mongolia with his autistic son, was planning on making a video […]