Book Marketing Stories

Video: 10 Uses for QR Codes

These are some key ways people are using QR codes (quick response codes). Any of these ways of using a QR code could easily be adapted to marketing books. To summarize the video, here are their top 10 uses for QR codes (along with my application of those ideas to book marketing): Real estate signs […]

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QR Code Featured in a Book Tour

During the Magical Mystery book tour for his latest novel Bad Moon, Todd Ritter used a QR code as a way of entering readers into a contest to win a gift certificate for their favorite bookstore. The Magical Mystery Tour, named for his genre and a nod to his favorite band, kicked off October 11th […]

Special Invite: Writers Can Become Professional Speakers

Robin Jay, president of the Las Vegas Convention Speakers Bureau, is inviting authors and speakers to join the bureau. The special package will help authors and speakers to succeed at speaking by taking advantage of her experience as well as that of literary agent Deb Herman and book marketing guru John Kremer. This is a […]

Book Marketing Tip of the Week: 6 November 2012

John Kremer’s Book Marketing Tip of the Week November 6, 2012 – Marching Band Day / I Love Nachos Day / Boob Tube Day / Marooned Without a Compass Day / Oral Herpes Day / The Universe in a Nutshell Day / Ultimate Frisbee Intercollegiate Day In this issue . . . – Infographics of […]