Book Marketing Stories
Steve Jobs: On Following Your Heart
Your time is limited. Don’t waste it living someone else’s life. Don’t be trapped by dogma, which is living the result of other people’s thinking. Don’t let the noise of the other opinion drown your own inner voice. And, most important, have the courage to follow your heart and intuition. They somehow already know what […]
Christine Conradt on Becoming a Screenwriter
Hans-Peter Zimmermann is a Swiss nonfiction author, commuting between Gstaad, Switzerland, and Orange County, California. His web show Screenwriters Get Personal features screenwriters and industry experts who are willing to share their hard-won experience. In the second episode, he interviews Christine Conradt (http://www.christineconradt.com), a productive screenwriter and a household name at the Lifetime Movie Network. […]
Podcast: How to Create and Promote Viral Videos
Do you want to know how to create and promote viral videos? Do you wonder what it takes for a video to go viral? Listen in to this interview between Michael Stelzner and Mark Malkoff for this episode of the Social Media Marketing podcast. Follow these steps to create and promote your video: Stand out […]
Seth Godin on a Good Day’s Work
Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts — and produces results. If you care enough about your work to be willing to be criticized for it, then you have done a good day’s work. The above observations from Seth Godin were excerpted from […]