Book Marketing Stories

Jeff Walker on lyrics as subheads

How to Use Subheads That Zing in a Great Way

In the video below Jeff Walker, the Product Launch King, describes how a poorly designed magazine, The Economist, caught his interest. It was their use of subheads — all quoting lyrics from Tom Petty songs — that had him on pins and needles. And convinced him to subscribe to that magazine. The big takeaway: How […]

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309 Active Power Words

309 Powerful Verbs That Will Instantly Supercharge Your Writing

Check out these 309 active verbs that will supercharge your writing. Use them. Absorb – Advance – Advise – Affix – Alter – Amble – Amend – Amplify – Attack – Avoid … Check out these 309 active verbs that will supercharge your writing. Use them. #authors #writers Click To Tweet Balloon Bash Batter Beam […]

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Dream Lofty Dreams

James Allen: Dream Lofty Dreams

Dream lofty dreams, and as you dream, so shall you become. Your vision is the promise of what you shall one day be; your ideal is the prophecy of what you shall at last unveil. Dreams are the seedlings of reality. — James Allen, author, As a Man Thinketh As a book author, you have […]

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Ask Today by John Kremer

Ask: That’s Where the Magic and the Power Is!

Ask. That’s where the magic and the power is—in doing that which you know you need to do. No matter what the obstacles. No matter what your trepidation. No matter how impossible it might seem. Nothing happens unless you ask. No media or market can respond to you until you ask for a response. No […]

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