Book Marketing

Book Marketing Tips: Working with Bookstores

Here are a few excerpts from the new Real World Edition of 1001 Ways to Market Your Books: Book Marketing Tip #1: Ship books fast, both to your direct customers and to bookstores. You don’t want to get this reputation: “Toyota can build a car faster than most publishers can figure out an order.” — a […]

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Book Marketing Tips: 1001 Ways to Market Your Books

Thanks, everyone, for the feedback on how I should publish 1001 Ways to Market Your Books. I prefer publishing 1001 Ways to Market Your Books as two books: a Real World Edition and a Digital World Edition. Separately, each book would be published for $27.95 and be available as either a paperback book or an […]

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Bestseller Book Covers: Expected Difficulties by Russell Pike

Here’s the second book to receive my Bestseller Book Cover Seal of Approval. I love the illustration, very colorful and dramatic. The title surrounded by the riveted metal is very effective. Lots of subtle colors make this quietly effective as a book cover, both in online bookstores, in blogs, in steampunk websites, and in real […]

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Facebook Marketing Tips: 8 Ways to Boost Your Facebook Traffic

Alert: Facebook changed its algorithm to send less traffic to content and business Facebook pages. In a Facebook blog post several days ago, Facebook announced that it will prioritize posts shared by friends and family over those from businesses, brands, websites, and other Facebook pages. The goal of News Feed is to show people the stories that are […]