Inspirational Stories

Author Promotion: How Terry McMillan Got Her Bestselling Start

When Terry McMillan’s first novel Mama was published in 1987, her publisher only sent out press releases and review copies — their standard low-level effort for first-time authors. So Terry took the promotion into her own hands. She wrote more than 3,000 letters to bookstores, colleges, chain stores, African-American groups, and other groups asking them […]

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Neil Ostroff on Marketing Books Via the Internet

The following is excerpted from a blog post by Neil Ostroff (http://thebookmarketingnetwork.com/profiles/blogs/is-marketing-worth-it) . . . With the internet, the exhaustive task of promoting is now accessible to even the most introverted writer. No longer must writers sit in nearly empty bookstores peddling their signed wares or go out on long book tours just to get […]

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Arland Gilbert: Miracles Can Happen

When we accept tough jobs as a challenge and wade into them with joy and enthusiasm, miracles can happen. — Arland Gilbert When we accept tough jobs as a challenge and wade into them with joy and enthusiasm, miracles can happen. — Arland Gilbert Click To Tweet 5

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Neil Ostroff on Kindle Direct Publishing and Twitter

Niel Ostroff, author of the novels Silent Invasion and Drop Out, has just written a blog post on The Book Marketing Network where he describes the effects of just one tweet from Amazon’s Kindle Direct Publishing. As he notes in the blog post: When you’re as active on writer’s sites as I am, you occasionally receive what […]