Marketing Novels

Blogging Is an Incredible Platform for Book Authors

Check out this video I did with Corbett Barr a few years ago. Most of the info is still valuable to any book author who wants to establish an effective online presence for selling their books. Listen in on How to Start a Blog That Matters: Blogging Is an Incredible Platform for Book Authors who […]

YouTube vs. Pinterest: The Showdown

Question: What’s your opinion on using YouTube videos for marketing a book and website versus Pinterest? To me, Pinterest is much easier but YouTube seems promising for providing traffic longer. John’s Answer: Personally, I think these two social networks are the two best social media for helping authors sell books, get traffic, and build relationships. YouTube […]

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Pretty Pins Versus Effective Pins

The above image pinned by novelist Nora Roberts is a beautiful image, but you can’t read the words when you view the image in the Pinterest timeline. Yes, it is possible to read the words when the above image is shared on Facebook, Twitter, Google+, and Instagram. But not on Pinterest. And probably not on […]

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How to Attract People with Something Different

Check out this something different video: tall and thin. There are many ways to attract people to your website, your blog, your social networks, and your individual posts. Show your viewers beautiful people. Show them cute puppies. Show them gorgeous cars. Show them hot high tech. Show them real-life testimonials. There are many ways to […]