Publicity Tips

Publicity tips for books, authors, publishers, speakers, and more.

John Kremer: First Step in Book Marketing

Can a Bad Book Be Sold with a Good Marketing Plan?

Question: Can any book, no matter the content or quality of writing, be sold with your book marketing plans? John’s Answer: A bad book can’t be sold no matter how good the plan of action. You can sell a few copies of a bad book, but once the word gets out — and it always […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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Love the Work You Do

3 Steps to Doing the Work You Love and Loving the Work You Do

I have discovered that many book authors hate marketing books. That’s too bad, because it can be the most fulfilling part of the job — that interacting with potential customers, with people whose lives you can change, with readers who will respond in the most interesting ways. I have discovered that many book authors hate marketing […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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John Kremer on Joy and Kindness

David Perozzi: 13 Ways to Get the Attention of TV Producers

David Perozzi, the former producer of a key daytime TV show, offers 13 tips on getting your national TV pitches noticed. Check out his tips here (excerpted from an interview with Arielle Ford): 1. Help out. When pitching a TV show, add value. It’s not your job to sell your book or be a star […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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Book Marketing Tip of the Week: 28 November 2012

John Kremer’s Book Marketing Tip of the Week November 28, 2012 – December is Digital Media Production Month Awards Show Mania Month, Art and Architecture Books Month, Caribbean Tourism Month, Universal Human Rights Month, Identity Theft Prevention Month, Read a New Book Month, National Drunk and Drugged Driving Prevention Month, Made in America Month, Colorectal […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

Continue Reading