Publicity Tips

3 Steps to Doing the Work You Love and Loving the Work You Do

I have discovered that many book authors hate marketing books. That’s too bad, because it can be the most fulfilling part of the job — that interacting with potential customers, with people whose lives you can change, with readers who will respond in the most interesting ways. I have discovered that many book authors hate marketing […]

David Perozzi: 13 Ways to Get the Attention of TV Producers

David Perozzi, the former producer of a key daytime TV show, offers 13 tips on getting your national TV pitches noticed. Check out his tips here (excerpted from an interview with Arielle Ford): 1. Help out. When pitching a TV show, add value. It’s not your job to sell your book or be a star […]

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Book Marketing Tip of the Week: 28 November 2012

John Kremer’s Book Marketing Tip of the Week November 28, 2012 – December is Digital Media Production Month Awards Show Mania Month, Art and Architecture Books Month, Caribbean Tourism Month, Universal Human Rights Month, Identity Theft Prevention Month, Read a New Book Month, National Drunk and Drugged Driving Prevention Month, Made in America Month, Colorectal […]

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Special Invite: Writers Can Become Professional Speakers

Robin Jay, president of the Las Vegas Convention Speakers Bureau, is inviting authors and speakers to join the bureau. The special package will help authors and speakers to succeed at speaking by taking advantage of her experience as well as that of literary agent Deb Herman and book marketing guru John Kremer. This is a […]