Publicity Tips

Publicity tips for books, authors, publishers, speakers, and more.

5 Ways Solution

The 5 Way Solution: Establish Your Expertise and Sell More Books

Listen in as Daniel Hall interviews John Kremer on the 5 Way Solution to Establish Your Expertise, Drive Traffic, Up Search Engine Love, and Sell More Books. Use the 5 Ways Solution to establish yourself as an expert in your keyword topic (and, of course, sell more books!). Pick a topic to establish your expertise. Write your 5 […]

Continue Reading
The Martha Rules of Success

Martha Stewart: The Martha Rules of Success

Martha Stewart’s Rules for Success Build success on what you love. Focus attention on the basics that people need and want. Stay true to your big idea and focus on the details. The Martha Rules #1: Build success on what you love. — Martha Stewart Click To Tweet The Martha Rules #2: Focus attention on […]

Continue Reading
Book Industry Trade Publications

Pitch Your Book Story to Book Industry Publications

As an author, reader, self-publisher, or publisher of books, you should subscribe to and/or read these book industry publications. Most of the email newsletters are free. You can learn a lot about publishing and book marketing by reading these newsletters. These are also good publications to get a book review, an author interview, a book […]

Continue Reading
Book Marketing Success Podcast #1

Book Marketing Success Podcast #1: Ernie Zelinski and the AARP

Persistence Pays in Getting Great Publicity It took Ernie Zelinski 10 years, but he finally got the AARP (American Association of Retired People) to mention How to Retire Happy, Wild, and Free in their September 2014 issue of The AARP Bulletin. What made this difficult and special in the end is that the AARP is […]

Continue Reading