Publicity Tips
Publicity tips for books, authors, publishers, speakers, and more.
Martha Stewart: The Martha Rules of Success
Martha Stewart’s Rules for Success Build success on what you love. Focus attention on the basics that people need and want. Stay true to your big idea and focus on the details. The Martha Rules #1: Build success on what you love. — Martha Stewart Click To Tweet The Martha Rules #2: Focus attention on […]
Pitch Your Book Story to Book Industry Publications
As an author, reader, self-publisher, or publisher of books, you should subscribe to and/or read these book industry publications. Most of the email newsletters are free. You can learn a lot about publishing and book marketing by reading these newsletters. These are also good publications to get a book review, an author interview, a book […]
Book Marketing Success Podcast #1: Ernie Zelinski and the AARP
Persistence Pays in Getting Great Publicity It took Ernie Zelinski 10 years, but he finally got the AARP (American Association of Retired People) to mention How to Retire Happy, Wild, and Free in their September 2014 issue of The AARP Bulletin. What made this difficult and special in the end is that the AARP is […]
10 Tips for Planning Your Sponsored Event (Including Book Launches)
Guest Post by Roberta Vigilance Here are 10 tips for securing sponsors for your events, including book launches, blog tours, virtual book tours, website promotions, seminars, webinars, conferences, and more! 1. Understand Your Event. That’s how it all started for me. I knew my event had value and learned companies and individuals were willing to […]