Videos, Audios, Podcasts
Internet Marketing Ideas for Cookbook Authors and Recipe Ebook Writers
Here are a few ideas for marketing cookbooks and recipe ebooks online: Do a Cook-Off Challenge Recently chef Gordon Ramsay, host of MasterChef and Hell’s Kitchen, challenged Bobby Flay to a cook-off (aka Culinary Throwdown) via an Instagram video (http://www.facebook.com/gordonramsay). That challenge video went viral, not only online but via AP and People. Here’s what Ramsay said: […]
Guy Kawasaki on Self-Publishing
In a discussion with Bloomberg’s Emily Chang, Guy Kawasaki, Apple’s former chief evangelist, discussed the importance of self-publishing. He also talked about the Apple Watch, MacBook Pro, and the Apple car. Kawasaki is now the chief evangelist for Canva. Kawasaki is the author of The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone […]
31 Reasons to Do Webinars to Market Your Books
Here are 31 reasons why you should be using webinars to market your books, products, consulting, and other services. Engage people. Webinars are the best form of engagement in the online world. The only thing that can beat them are one-on-one or one-to-many in-person talks. Webinar marketing: Webinars are the best form of engagement in […]