book marketing tip

Chicken Soup for the Soul

To Sell More Books, Show Don’t Tell

Here is an excerpt from an email book promotion I received a few years back that did not get my click-through to buy the book. This book “is a remarkable testimony to the strength and perseverance of the human spirit. This true story will pull at the heartstrings of every American, and readers from everywhere.” Now, that […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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Persistence: What You Have Control Over

When you are writing a book, you have lots of control over the content, style, and format of your book, but once you start to market, you lose a lot of control. You can’t force media to feature you. You can’t force bookstores to put your book on their shelves. You can’t force readers to […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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Book Marketing Tip: Creating Relationships

Book Marketing Tip: Creating Relationships

All of marketing consists in creating relationships. Real relationships: friends, lovers, partners, warriors, fans. — John Kremer Have you built your tribe? Have you inspired a fan club? Do you lead, or do you follow? Do you share, or do you shout? All of marketing consists in creating relationships. Real relationships: friends, lovers, partners, warriors, […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

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Book Marketing Tip: Include Love

All businesses should include love for their customers as part of their brand strategy. Also love for employees, partners, suppliers, etc. — John Kremer If you love your readers, your readers will love you! All businesses should include love for their customers as part of their brand strategy. John Kremer Click To Tweet If you […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- .

Continue Reading