mobile marketing stat

Mobile Marketing Stat of the Day: April 24, 2014

Mobile Marketing Stat of the Day 77% of Facebook’s monthly active users now access Facebook via their mobile phones and tablets (as of the 4th quarter of 2013). That’s compared to 64% in the 4th quarter of 2012. Facebook has over 1.2 billion monthly active users. Source: Facebook – http://investor.fb.com/results.cfm What does this mean for […]

Mobile Marketing Stat of the Day: April 16, 2014

Mobile Marketing Stat of the Day By December 2015, mobile devices will account for 50% of all paid search clicks on Google (in the United States). Source: Marin Software’s Mobile Search Advertising Around the Globe: 2014 Annual Report — http://www.marketwatch.com/story/mobile-on-pace-to-surpass-desktop-paid-search-on-google-by-end-of-2015-2014-03-19 What does this mean for you? Not only must your website be mobile ready and […]

Mobile Marketing Stat of the Day: April 11, 2014

Mobile Marketing Stat of the Day Consumers will spend $626 billion via mobile devices in 2018, up from $204 billion this year. Source: The Goldman Sachs Group That’s a lot of spending, both this year and in 2018. And lots of room for growth. If you want a piece of this action, make sure at […]

Mobile Marketing Stat of the Day: April 9, 2014

Mobile Marketing Stat of the Day Smartphone adoption in the U.S. has reached almost 50% of Americans. There are 160 million active mobile devices in the U.S. (smartphones and tablets). Source: MarketingLand — http://marketingland.com/mobile-world-mobile-equal-78561 How big is the market for mobile marketing? 160 million strong in the U.S. alone. Millions and millions more around the […]